I am a commercial real estate broker and book author. My books are sold online through Amazon.com, BarnesandNoble.com, and through custom e-commerce sites. They are sold in both paperback and PDF versions. In addition to the ecommerce portion of my business, I also use the books to attract new customers and as a resume builder. The image of the books is critical to my business and brand.
My customers are business owners, decision-makers and office managers that are searching for information on how to move their business and/or how to negotiate a new office lease. The market is business-to-business and the book needs to offer a very professional image. The vast majority of my clients find the books through an internet search or by reading an online article about the challenges of moving an office.
I need a re-design of the title Move Your Office. Because the book is primarily marketed online, the design needs to be clean and crisp and easily readable on a thumbnail photo, e.g., on Amazon's website and other ecommerce sites.
While most of my sales are online, I also sell a print version on Amazon so I will need hi-res files and will also need full Photoshop files at completion of the project.
PLEASE NOTE: I am in the process of re-designing my website and the book cover does not need to conform to any current color schemes or graphic styles. I will be setting up a separate contest for a new web design once the cover is complete.
The current book cover appears washed out and drab and I don't think it's obvious what the graphic elements are. Plus I don't believe it's clear that this is a business book, it seems to lack professionalism.
Cover Text: Move Your Office (C)
Subtitle (Optional on cover): The #1 for Pulling Off Your Best Move Ever!
Spine width: 0.563"
Back cover text and photo in attachment.
Files of the current book cover, as well as the new text for the back cover and my photo and bio for the back cover are attached.
I use CreateSpace for printing. Here's a link to CreateSpace's design specs and guidelines: https://www.createspace.com/Products/Book/#cover
The book size is 7.5 x 9.25 and it contains 250 pages printed on white paper.