How Mike.martin started their print or packaging design journey
Who are you known as?
What industry do you think your business is most related to?
Travel & Hotel
Tell us a bit about who you are and the people you reach
We help hotel companies make more money by providing software that helps manage payroll costs.
What inspires you and how do you envision the design for your business?
We need a vertical banner that will be printed for our trade show booth for an upcoming hotel industry conference. The banner will be 4 feet wide by 6 feet tall.
We've included logo files, an introduction power point we use internally, and a very amateurish design that we did.
The audience skews heavily male (75%) with an average age of around 45. Around 40% of our target market are either first or second generation immigrants from India who own hotels.
We want something that will be interesting enough to stand out in a trade show as prospective clients walk by. It can't be too extreme since our target is fairly conservative, but it should be interesting enough to attract attention.
You can obviously check-out our website for a bit more information about our usual colors etc. at hoteleffectiveness.com