How Toppguy started their print or packaging design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
My Company has formulated a sports drink to be taken before athletic endeavors so that performance of the individual will be increased dramatically. The type of product my company makes is typically called a "pre-workout" drink. (its like a very powerful energy drink) The powder we sell is mixed with water and drank before workouts to provide energy, focus, and strength. It is Similar to 5 hour energy, but targeted towards strength athletes.
What inspires you and how do you envision the design for your business?
I want my Product to Stand out.
The attached file contains some of the information that I want contained but designers are free to rearrange it anyway they like.
The overall design can be over-the-top, in fact I want it to be slightly insane - that is ok. Even allusions to Zeus and his lightning bolt could be interesting.
I would like Designs that include lightning bolts or electricity on the label since my product name is Voltage (its spelled with a "4" for legal reasons). The sentence "Pre-Workout AMPlifier is a play on words since AMPS and VOLTS are related in physics. I like the colors Blue and white and I'm open to Yellow. Or possibly other color schemes if done correctly.
I want most of the information i have on the jpeg file (attached) to be included. It can be altered for example instead of saying lemon lime, designers can write electric lemonade flavor...
The design needs attention grabbing aspects. I need the product design to represent power and energy. My costumers need to look at the label and say to themselves: That looks incredible!
This is a very powerful energy drink that has very powerful effects. This is a product that allows strength athletes to lift more weight than they have ever lifted before, and allows runners to run farther that they ever have before. Typical target audience will be males 18-30 years old
Other Notes: the labes will be printed on small white plastic 8Oz Jars. So I want the overall design to be colorfull, and if possible color across the whole label. Somewhere on the label needs to say "dietary supplement"