How James3 started their print or packaging design journey
Smart Digital Australia
We are a company in a niche market selling inflatable movie screens and systems. We are located in Melbourne Australia. We sell movie screens in size from 2 - 12 metres wide. We also package and sell the projection and audio equipment to go with the huge screens. The market is very under developed with little product knowledge. When customers find out about it, they love it!
Tell us a bit about who you are and the people you reach
People who watch outdoor movies are typically kids through to younger adults. End user customers include local government councils for community events, schools, mining sites, corporates, part hire, universities, defence establishments and the like.
We would love a 4 page A4 size brochure which we can use for mailing and as a PDF on the web site. The aim of the brochure is to educate customers of what is available in our sector of the entertainment world. We need to accuarately describe the products and get the customer from an interested stage to a buying mode.
We think the front cover would be of general but exciting interest, one page on inflatable movie screens, one page on the electronics and the last page on accessories and related products.
We have an existing brochure on the web site but it needs to be updated.with new product and deletion of some product. We have prepared a features and benefit document with some ideas on content but we are very open to stimulating designs that will sell well into a reasonably sophisticated market. The brief and a number of images are available for download from an associated site: http://www.toolkingaus.com.au. Log in as:
and you will be able to download the above. More images are available on the main web site http://www.smartdigital.com.au under Gallery
We recommend having a look at the players in the US who have been doing this for a little longer than us!