How Zektor started their print or packaging design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We design and manufacture audio / video switches for the residential and commercial marketplace.
What inspires you and how do you envision the design for your business?
We have a couple new product launches taking place right now. I really want our new technical marketing sheets to pop. I'm thinking of a concept with the new product image of our new switch. It will have an HDMI cable connected to a display with a vivid image spilling out of the display. We will create the impact statements for the front of the marketing slick. The technical info will be for the back of the sheet. You need to create a product image from a CAD drawing as our previous graphic person did for us.
Our client base are professional integration companies that integrate complete audio, video and control systems. Think of a large sports bar with 50 displays and distributed audio throughout. We design and manufacture the switch that sends the audio and video signals to the desired zone or location.