(Before I begin, please know that I don't need an ad created from a to z but just a complete layout I can build on. You can use placeholder pictures and fake text, I know InDesign and Quark and will input the real data/pictures myself.)
An double page spread (16" x 11 1/8") print advertising design/layout with the following requirements:
1. Announce a multitude of travel destinations to doctors to incite them to register. The events are considered "continual medical education". See the file "Exemple.pdf" to look at our current ad. Notice that the design looks like a typical magazine layout which currently only advertises ONE event/cruise. We want to have a similar "editorial" look (ie.: page # and magazine name at the bottom..) but need a nicer/funkier layout that will let us announce more events. THE main challenge is to make sure the ad is clearly a Caméléo ad while maintaining the magazine's look.
2. The ad resides in a medical publication called Santé inc. We have an agreement with the publication that is highly important to consider for the design: 1 of the event we organize is PRESENTED by the magazine Santé inc. and ORGANIZED by Caméléo, therefore cobranded and should be labeled as such. It needs to be subtile but clear. The other events are presented and organized by Caméléo.
3. 4 events need to be advertised at the same time, with one somehow taking more space/have the spotlight. The layout should be modifiable in the future if we go to more than 4 events. It doesn't have to be 2 events per page (and probably shouldn't).
4. ALL events should have a space for:
- Name of event
- Destination (and a list of ports of call for cruises)
- Calendar or events
5. Please use attached Logo.png as the main logo, which is rather low res (make it the size you desire, I will repalce with highres later). The name should actually be Caméléo, and please play around with Groupe Santé Caméléo. The font of the logo will be changed (feel free to present suggestions)
6. The 4 events will be: (just so you can use appropriate place holder pictures)
- Malaga, Spain cruise (ad featured on exemple.pdf)
- Istanbul cruise
- Las Vegas 4 day trip
- Hawai cruise