BOOK DESIGN - HARD COVER with Paper Jacket
Front, rear and spine design for book (Traditional book size in inches of 9.5 x 6.25 Front and Rear. 9.5 x 1 for spine
Title: PAID TO THINK
Subtitle: A leader's toolkit for achieving more, making more and living more.
Subtitle: A leaders toolkit for REDEFINING your future.
If the second subtitle is the one you prefer then you can place
Achieve More * Make More * Live More on the page.
You can also use a modification of both.
Jacket should have testimonials on the back.... grab a few testimonials from this page for now as place holders. I'll select what we need once we know what fits with the style.
CONCEPT FOR BOOK
The primary role of people in leadership and management is that they are paid to think NOT to execute. This comes after you've thought something through well enough that when executed it comes out right.
Secondary concept: All tools with in leadership and management are universal from profit, not-for-profit, government, military and education.
Third there is an underlying message involving Enterprise Thinking. There are 12 activities within Enterprise Thinking that make up all the leadership think. Here's the image.
1) Senior leadership/management
2) General leadership/management
3) Aspiring individuals who want to be paid to think...to be in leadership and management.
NEWSLETTER: The newsletter attached goes out to 74,000 people. I've created all the banner graphics myself. Might help with ideation. The item is attached AND here is a link