We would like create a typographic poster of our company "pledge." It is meant to be put on many different mediums of varying sizes from a 3"x5" postcard to a 6'x10' vinyl cutout that will be put on a wall in our headquarters.
For perspective, we open each morning's team meeting with someone reading the pledge. Each training session we hold starts with the pledge. We are throwing our grand opening party and will be giving out post-card sized versions of this product to each attendee. We will be putting it on our website as well.
Our founders are both decorated military veterans and our brand reflects the seriousness and effectiveness of the military (don't think camo, think precision and efficiency). So we want it to be aggressive and empowering. No fluff.
We'd like it on a black background and on a white background.
I was born to adapt.
I was born to thrive.
I believe that the only thing I can control is myself and the path I choose.
I am not a victim of circumstance--I am a champion of choice.
I know I can always be better and contribute more to those around me.
Today is an amazing day to be alive and fearless.
I am committed to becoming who I want to be.
It needs to be clear and easy to read, but aligned with our brand. Our brand guidelines are uploaded below. An example is below as well, but feel free to be more creative and more colorful if that's your vision!