Double-sided A5 flyer/insert. It will be inserted in other people's mailshots and packages. It needs to say exactly what we do, how it works and to make it tempting to try one of our boxes.
Please note that the website image of a coffee cup and bag are incorrect. Do not use them.
Also, do not feature coffee beans too much as that makes people think that it's beans only. We will supply as whole beans or ground as required.
I've attached our current version and it's good but needs more flair and more appeal. You can use the same information or take it from our website.
The new offer page is http://www.BlueCoffeeBox.com/special
The NEW offer will be to try your first box for only £8.99 (that's half price). The new offer code is MS67EF98. Please make it look like this code was printed on just for them; as if it is specially printed.
This is a special offer. The OFFER should be the stand-out feature. It should be a contrast colour that can be seen from 10 metres (30 feet) away. I have given our company colours but the reader should be attracted by the OFFER. Use your designer's imagination.
You should be able to see how subscription boxes work but see examples at http://www.Mistobox.com (coffee subscription), http://www.hellofresh.co.uk, http://www.graze.com/uk, http://www.birchbox.com.
I've also attached examples of inserts from other successful, food subscription services. These examples work so will be a big help.
You can see the product at http://www.bluecoffeebox.com/ (try the subscription to see how it works and get ideas).
This is for the UK only. I've attached our brand identity information so please use this.
You may ask any questions.