paul.reddy got their new postcard, flyer or print by running a design contest:
Design a high-converting direct mail piece for an herbal supplement brand
Check out paul.reddy's Postcard, flyer or print contest…
Food & Drink
Listening to Mother Nature means listening to yourself. From boosting your immunity, to more balanced energy, you’ve always known that a nature-first approach is the answer. Experience the kind of sustainable, pure and natural healing you’ve been looking for. For more than 30 years, tradition and consistency have provided the foundation for Wise Woman Herbals® whole herb products, and we continue our unwavering commitment to implementing formulations and techniques that have made us the leading producer of traditional botanical supplements to professionals. Our proprietary blends and handmade processing techniques have been handed down through an unbroken chain from the company's founder to our current staff of highly trained botanical production laboratory technicians. Each member of our staff is devoted to helping people discover better health, vitality, and improved quality of life through natural means. For women who trust nature's remedies to be and stay well, Wise Woman Herbals' Wisdom Kits are a collection of all-natural herbal supplements that support natural wellness, selected by women for women. Wisdom Kit products are handcrafted from simple, all natural whole plant ingredients using centuries-old methods, so women can be confident they are buying the best products available. Our target customer for this campaign is a 25-50 year old US female consumer who has purchased herbal supplements from Wise Woman Herbals before, and is therefore familiar with our brand, our products, and herbal supplements generally. Our customers generally are college-educated, suburban, and care deeply about the environment, health, nature, mindfulness, and social equity.
What's your vision?
A high-converting postcard direct mail piece. The overall purpose of the piece is to encourage previous Wise Woman Herbals customers to purchase a Wisdom Kit for the first time. Wisdom Kits are a new product line launching at the end of November. The call to action is for the consumer to scan a QR code (to be provided) to save 20% on your first Wisdom Kit purchase. The offer is 20% off your first Wisdom Kit purchase, and it expires December 31, 2021. The theme of the piece should be "New Year, New You" - we want our customers to consider adopting Wisdom Kit products into their daily rituals so they can be well in the new year.
I have attached product photography in the file called "groupings" below. The postcard design must be consistent with our website (www.wisewomanherbals.com), the "Reclaim Your Wisdom" brand campaign ("big idea" document), and the attached brand guidelines. If you would like any other secondary design assets from me (e.g icons, watermark flowers, our "stepping stone" design elements), please let me know and I can send them to you.
Every design category has flexible pricing for all budgets. Postcard, flyer or print starts at $199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their postcard, flyer or print.
Designers across the globe delivered design magic.
paul.reddy collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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For over ten years, we've been delivering pure, potent, and transparent supplements to support healthy aging. Our target