How jpearce started their postcard, flyer or print journey
Who are you known as?
SoCal IP Law Group LLP
What industry do you think your business is most related to?
Attorney & Law
Tell us a bit about who you are and the people you reach
We provide intellectual property legal counseling and services (patents, trademarks, copyrights) to mid-market companies and startups.
What inspires you and how do you envision the design for your business?
A postcard in the theme of a "superhero" group to advertise several of our attorneys being named as "SuperLawyers." A superhero group, posing in a group around a generic superhero logo or the SuperLawyers" logo (SL) visible on the http://www.superlawyers.com webpage. We would like the group to be illustrated in the form of a 50's advertisement (see the attached earlier "retro" postcard) or a slightly-updated 50's comic book. The faces of the superheros would, preferably, be caricatures or 50's (retro) style line-art renditions of our faces (see attached images).
As to copy, something along the lines of "Intellectual Property SuperLawyers"
If it fits and isn't distracting, "Only 5% of the attorneys in Southern
California are selected to Super Lawyers." We want a clean looking ad, this may be too much text.
The attached ninjas image was a part of another prior ad campaign (single ninjas and groups of ninjas) which may be relevant.
Lighthearted is OK and indeed the point, but not too lighthearted. Our current clients and prospects will receive the postcard. 7.5 inches wide by 5 inches tall postcard face with our typical (need not be designed) information on the back.
Attached is also a prior card of that same size. We would like the same style or similar style simple contact information and our logo on the face of the card and, preferably, an otherwise identical version without all of the contact information, but including the logo on the face.