The Black Sheep Ale House 12 Beers of Christmas
Blacksheep1 needed a new postcard, flyer or print design and created a contest on 99designs.
A winner was selected from 87 designs submitted by 19 freelance designers.
Some of the designers who made it happen
How Blacksheep1 started their postcard, flyer or print journey
Who are you known as?
The Black Sheep Ale House
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
Local Craft Beer Bar catering to mostly 25-35 year old men and women
What inspires you and how do you envision the design for your business?
I need a poster to promote our "12 Beers of Christmas" event, where we will be tapping a new special holiday ale every night from December 14th until Christmas Night. The full version for signs at the bar (11"x17") and for my website will include the entire calendar of beer tappings, but the version for facebook must be primarily an image, as they do not permit sponsored ads that use over 20% text within the image.
Other notes
visit http://www.blacksheepalehouse.com to see the style of the bar. I've attached some of my old promotional posters to give you an idea of some of the edgy and irreverent designs I've used in the past. See the picture at the bottom for Belgian-style beer glasses. These are the types of glasses that will be used for the beers we are pouring for the event, and most of the beers are dark in color. Please don't use light colored beer in pilsner glasses or mugs. Also, this is a draught beer event, so you should not use bottles in your graphic.
The Black Sheep Ale House
12 Beers of Christmas
Saturday, Dec. 14th: Troegs Mad Elf, Belgian-Style Strong Dark Ale
Sunday, Dec. 15th: Anchor “Our Special Ale” Christmas Ale, Winter Warmer
Monday, Dec. 16th: Goose Island Bourbon County Brand Barleywine
Tuesday, Dec. 17th: Corsendonk Christmas, Belgian Trappist Strong Dark Ale
Wednesday, Dec. 18th: Full Sail Wassail Winter Warmer
Thursday, Dec. 19th: Southern Tier 2XMAS Swedish Glogg-Style Ale
Friday, Dec. 20th Stone 12.12.12 Vertical Epic Belgian-Style Strong Dark Ale
Saturday, Dec. 21st: Great Divide Hibernation Imperial Old Ale
Sunday, Dec. 22nd: Ægir Bryggeri “Julebrygg” Norwegian Winter Warmer
Monday, Dec. 23rd: 2012 N’Ice Chouffe Belgian Strong Dark Ale
Tuesday, Dec. 24th: The Monarchy Happy Xmas from Dresden, German “Stollen” Ale
Wednesday, Dec. 25th: Evil Twin Imperial Biscotti Break Natale – Pretty Please With A Cherry on Top
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