renvet1 got their new other design by running a design contest:
Unusual challenge---Horse Ulcer Report (downloadable pdf) cover design
Check out renvet1's Other design contest…
Medical & Pharmaceutical
I'm a horse veterinarian. Horse ulcers are becoming more and more prevalent (50-80% of horses have some ulcers). Ulcers make horses depressed, unhappy, not want to go riding, don't perform well when they are ridden. True answers to fix the ulcers so they don't come back is complex. Currently, only treatment is medical drugs, which are only a bandaid and don't fix the underlying causes. Target audience is 90% women, 40-60 years old, have professional career, and grown children. Their horse is often their child, and sometimes therapist. They also have a good amount of disposable income (hence, the horse).
What's your vision?
The "Fix Horse Ulcers Forever" Report is downloadable pdf only. No physical product. However, I would like cover to portray like it is an actual book. The pdf is over 100 pages, so it's close to a real book. :) The pdf sells for $59 USD. It also sells for $259, with 6months email support. I'm looking for the cover to convey "expensive and worth it." "Premium information." "This is information that others don't have, so I'm special." It should NOT convey: "This is a huge pdf filled with info = overwhelming" "This is super serious". "This is light fluff that I would pay $2.99 for" I need the text from the current cover on the book. Other than that, it's up for grabs. Except, don't put a picture of a horse's stomach with ulcers on the cover. lol It's not a nice picture. People reach for what they want (happy horse, happy them, happy riding), not what they have and want to get rid of (ulcers).
Puzzle horse logo is current logo (attached file). I would like to use this logo, but it is not imperative. The colors of puzzle horse logo and current ulcer pdf cover were chosen from my published book, "Where Does My Horse Hurt?" This is available on amazon if you'd like to look at it. The original idea was to go with the real book's theme colors. It's still a nice idea, but not imperative. Current cover (attached file) is too boring; too plain; too inexpensive looking.
$299 Bronze package
Every design category has flexible pricing for all budgets. Other design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their other design.
Designers across the globe delivered design magic.
renvet1 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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