visYoga™ is a compendium, a reflection of who I am. Ive done yoga for about 15 years, martial arts for 20, been a certified personal trainer for 2 years but have worked religiously for over 30 years. visYoga™ is an exercise discipline which incorporates moves from power yoga, martial arts and personal training principles, isometrics and relaxation. Think of a fitness-club style class with engaging music , lots of energy. The sweat is pouring, the muscles and blood are pumping and then at the end the practitioners are led through a guided muscle relaxation sequence. There is no "becoming one with the universe" in my classes. There is no spiritual talk, my classes are all about the physicality of the practice. I believe yoga should be unique to the individual. Every person is different; thus, so should your yoga be your own. No two classes are ever the same. The practitioner is forced to pay attention by never relying on set routines. The slogan of visYoga™ is "A workout for the body and a break for the mind."..... i think that should do it. if you have more questions please email me at firstname.lastname@example.org
Fitness enthusiasts, martial artists, yoga practitioners. People that might want to work out for as short period of times, perhaps 10-15 minutes to people who might want to do the whole 75 minute DVD. The DVD is divided in 10-15 min segments. People that don't want to sit through an ethereal- hippie- like yoga class but instead want to get a great work out. A workout which will challenge their balance, engage their muscles, engage their core and then offer them relaxation at the end.
I need a design for the cover (front and back of the DVD) which makes people want to know more about this type of exercise workout routine/ yoga style. I want the design to be urban, modern, tactical, hip without going into the goth realm of tattoo art. Something that can appeal and straddle the patchouli-using-earth-loving-mystic crowd to the iron-pumping- martial-arts-kiaaing- acrobatic- modern-gym rat.
All of these characteristics need to be incorporated w a stylized version of the visYoga™ logo. (please see attached). I dont care how big or how small you use the logo, I just need it to be somewhere in the cover and for it to be recognizable. Also please use the other silhouetted image of me doing yoga. Be creative with it but please dont destroy the purity of the logo design but feel free to solarize it, emboss it, tile it, mossaic it... whatever you think works.. Ive uploaded the most basic version of the logo. Have fun with it, make it your own. The visYoga™ logo is meant to be interpreted by the individual in whatever way they might see fit. Meaning this logo means whatever you, the practitioner want it to be. I expect you the designer to interpret it as such as well.
PS Feel free to stylize the silhouette as well. change the colors, crop the top... whatever you think you need in order to make it eye-catching.
* Im adding a couple more visYoga stylized logos so you see what I mean