design for 401k Institute

401k Institute

We teach action-oriented entrepreneurs and small business owners an end to end business model in which they offer financial freedom to their clients through the vehicle of Self-Directed Investing and checkbook control.

Please create a banner for an upcoming workshop/live event. The banner should be simple, clean and powerful. We already have a logo (attached).

Banner specs: artwork size is : 31.5 in. x 71 in. (no bleeds, just actual size). A JPG at actual size and at 100dpi will work great. A PSD file is also acceptable!

We want a stand-up banner (portrait) with awesome design and taste that can be placed next to the registration table on the first day (or outside the meeting door during the lunch hour) and that can be carried up on stage next to the presenter.

Here are some other ways to think about this banner design...

It is more masculine than feminine
More simple than complex
More gray than colorful
More subtle than bright
More luxury than necessity
More serious than playful
More modern than classic
More refined than raw
More elegant than sporty
More secure than adventurous

The logo should be predominant. Feel free to play with shadow, reflection, grayscale and backgrounds.

There should be some text at the bottom of the banner that reads:

Jeff Nabers
Nabers Group

We love to give feedback and support you in your BEST design! We love to give comments and work with you! :-)

Our target audience are in their 30's-50's, independent thinkers, highly intelligent. Though they work in the area of finance, they are often non-traditional as the products they offer through the Solo401k/Self-Directed IRA are largely non-Wall-Street.