How Lee at Intellibev started their other graphic design journey
The beverage is called "Gaurdian". It is a functional beverage that provides an immunity boost. It will be in 3 tropical fruit flavors. It will utilize rare functional fruits and herbs. It is likley that the product flavors will be fruits like mango and Kiwi but the functional elements will be natural product like Capros, Echinacea & Ginseng. If we find a concept we really like then we will go to stage 2 which will be the full label design
What inspires you and how do you envision the design for your business?
I am looking for branding and label concepts that will bring "Gaurdian" to life and talk to the functionality of an immunity beverage. The bottle will be 20oz, clear and glass.
- I am looking for brand and label concepts only at this stage. I do not need a fully finished label. IDEAS not so much fine artwork.
- To much detail, keep it conceptual at this stage.NOTE : I am going to limit detailed feedback as I do not want to channel designers thoughts too much. I am looking for a broad rane of concepts.