Eanis.com is a Wordpress site with articles and information on longevity and long/healthy living. It's primary aim is to build an email list for an online course on longevity aspects.
The target audience are 40+ males and females that are concerned about their nutrition, physical exercise and stress/sleep levels. Although there is a ton of information available on the net, Eanis wants to present short information articles that offer practical advice.
Later all this info will be bundled in a 6-8 week course with premium pricing (900$) .
Later the audience will be charged premium pricing for the course. As most people are not concerned about their health and the long term effects, we are targeting those who do, and who can spend money on it because they are motivated to adapt their lifestyle.
The logo and the corresponding Wordpress theme should be designed.
There are four page types
- main page
- article overview page (left side are the article categories, right are the article titles)
- article detail page
- about page (single column text)
- site should be 'responsive' (display well on tablets and smartphones)
- site will be implemented in Wordpress