The design was great! It came along with the requirements and worked to express themselves a little beyond just the functional asks.
How seabreezefilms started their logo design journey
I'm a surfer, cyclist and photographer who has worked for nearly 30 years in the Australian film industry. I am importing a range of innovative products to use in my industry in Australia. I'm into contemporary design - graffiti stencil art, modern architecture, sculpture and anything edgy and creative. WorkPods is a small startup venture that we're looking to grow organically in the next few years.
Tell us a bit about who you are and the people you reach
Australian film industry, freelance photographers, videographers and anyone else who works on location and needs a temporary shelter. This is a new product idea which we're offering to a target market who are predominantly under 45 in age; interested in design, creativity and innovation.
We're after a really contemporary but simple logo that includes a brand identity and the words 'WorkPods'. Design colour ideally will be red - not a fire engine red, more a deep red. We need a logo that can be used on business cards, letterhead, a web banner and also to be printed onto the work shelters which are currently black, white and blue in colour.