We are a small local company in western Montana. I heard one too many times at back yard BBQs that I should do it for a living, so I am. The business is named after my son, Monte, and consists of a concession trailer and a towable bbq smoker and grill, hence the name. We travel to events such as fairs, bull sales, music festivals, etc. When not traveling we are stationed next to a truck stop during the week. I want the logo to convey a western theme.
Tell us a bit about who you are and the people you reach
Our primary target market will be truck drivers. They are a group that spends days and sometimes weeks on the road. If they can get good home style food as an alternative to gas station food without having to drive to it, they will take it. They are great for word of mouth advertising as they talk alot and spread the word. They are also a very loyal group when they find something they like. Our secondary market is anyone who is looking to add a little western or southern flair to a catered or public event. Being at public events we offer a welcome change from the same old "Fair food" that most people are so used to.
I am looking for a simple logo that will look good on the concession trailer as well as business cards, t-shirts, coffee mugs, etc. I've removed the description of my own idea as I was told it deterred much of your creativity. I just want the designers to be creative and see what happens. If it makes you want BBQ I'd love to see it.
As my faith is very important to me and it is God that has given me this opportunity to barbeque for a living, I would love it if you could make the T in Monte's a cross. The trailer is red and I plan on that being the primary color that the logo should look good against. It also needs to be in vector format.