Winning design by hcpeace

weeSpring needs a new logo

newstartup picked a winning design in their logo design contest. For just $299 they received 159 designs from 31 designers.

Here’s a peek at the client’s brief

Contest title

Title

weeSpring needs a new logo

Subtitle

Baby product e-commerce site, targeted at parents (NOT just moms)

Background information

Name to incorporate in the logo

weeSpring

Description of the organization and its target audience

Baby product e-commerce site, targeted at parents (NOT just moms).

Industry

Childcare

Visual style

Preferred logo types

  • Organization name in a stylised type/font becomes the logo.

  • An image or shape that is easily recognizable is used to represent your business.

  • Representing trends from the internet including gradients, rounded corner etc.

Color preferences

Bold colors (not pastels; we want this to be equally appealing to men and women).

Values to communicate

Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious