Completed contest

Web 2.0 Logo/Identity Needed!

BFree57 needed a new logo design and created a contest on 99designs.

A winner was selected from 27 designs submitted by 15 freelance designers.

27
entries
15
designers
1
winner

One of the designers who made it happen

Winner - BillyFoss
Billyfoss was great to deal with, he was happy to make alterations as required and his design was clear, precise, original and on brief. Regards SoulRider
- Soulriderstudio

How BFree57 started their logo design journey

Company name

Roozt.com

Overview

We are doing a logo design for a new site we're launching in a month called Roozt.com which will be a deal of the day style platform for socially responsible companies and entrepreneurs that will highlight one product, one company, for 24 hours only. Think Groupon.com meets MARCsMovement.com.

The name Roozt comes from the word "roost" or a place where birds hatch their young. The site is being built as a place for socially responsible companies to launch their brand and product line in the US.

Here's some descriptors we want to have the Roozt logo have:

Hip, cool, edgy, sexy, and web 2.0 look & feel

Generation Y target audience (18-35 year old internet savvy)

"Hatch your company here" mentality

Vibrant colors (we like reds, blues, greens, oranges, etc nothing earth tone)

Pop off the page feeling

Logos we like the look of: Skype, Yedda, YouTube, StumbleUpon, Vimeo, skobse, socialvibe

Sites we like the look and feel of that cater to our target demographic:

http://www.causecast.org
http://www.socialvibe.com
http://www.LivingSocial.com
http://www.Feastery.com

Tell us a bit about who you are and the people you reach

Generation Y (18-35 year old) American online internet users. Active in social media, savvy online shoppers, want to connect with brand on a personal level, want to look at brand and say "wow that's cool", MTV generation.

Requirements

Logo should include the entire name "Roozt" and can include the ".com" or exclude it all together.

It should have a sexy, hip, edgy, web 2.0 look and feel to it that "pops" off the page. Vibrant color choices should be used, but not any obnoxious neon. NO EARTH TONES.

We want the Facebook / Twitter generation to be attracted to this logo and have them feel we feel our site is on their level with our identity.

SInce the name Roozt comes from "roost" which is a place that chickens hatch their eggs, there might be a good design with an egg hatching or a nest somewhere in the design. I'm not sure about this, but feel free to try it out and shoot me a rough design to see if you should design it further. I can look past the rough draft elements. If this idea does not work, don't worry about it, just do what you think looks good.

If you win this bid, we will most likely engage your services for many other graphic design tasks we have lined up after this project...

Custom package

$204

Free features

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Deliverables

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