loftopussydesigns needed a new logo design and created a contest on 99designs.
A winner was selected from 127 designs submitted by 45 freelance designers.
To create a new logo for a 60's watch company named 'Old England'. The brand is to be relaunched with a similar original 60's inspired feel however with a more modern touch.
(Should any of you be interested in making some digital watch designs for me, (inspired/based on the originals 60's models which you can find by googling the brand, please feel free to email me seperately at jloftus@bu.edu
Old England
The company was a trendsetting 60s icon, worn by the beatles, twiggy etc...i am planning to relaunch a new line over the next year that will also share that original unique look and wow factor, however the brand needs a major facelift, and whilst it will definately be 60's inspired i would like it to feel contemporary and modern at the same time.
The logo should keep or allude to the 60's heritage of the brand, however i want it to feel somewhat contemporary and modern as well.
I dont want to say that a british flag is something necessary to the logo however it is something i have thought about to incorporate in creative way, however it is not a must.
I am also thinking about placing the words "Made in Liverpool" beneath the logo so feel free to try and incorporate this into the design. however again this also is not a must for the logo, it doesnt matter if its not included at all.
I would like the finished design formatted in photoshop. But also a copy saved as a jpg file so its simple and easy to import to and from word
I give all of you absolute creative license to interpret the logo however you like..here are some links to the original 60's watches so you can get some idea
http://images.google.fr/imgres?imgu…8%26um%3D1
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