Wanted:  A Highly-Talented Creative to Design the Logo for ExploreTrip, the Newest Online Travel Agency

ExploreTrip

ExploreTrip (http://www.exploretrip.com) is an online travel agency selling flights and hotel stays, with its specialty and heavy focus being on cheap international flights (i.e. from the U.S. to anywhere in the world). Therefore, all of our external marketing is conducted to attract international air travelers.

It's vital to consider a few points when designing this logo:
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1. 2 Versions Needed. We will need two versions of our logo depending on the logo size.
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***You must show both versions for every concept you submit.***
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The first logo will be normal-sized and for use on our website. It must include the tagline "Explore your horizons."
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The second logo --- presumably just the version of the normal-sized logo, but without the tagline --- will primarily be used on comparison search sites such as BookingBuddy (http://www.bookingbuddy.com), FareCompare (http://www.farecompare.com), TravelGrove (http://www.travelgrove.com), and IgoUgo (http://www.igougo.com), etc. On these sites, we're afforded a very small sized-logo, i.e. as small as 115 x 60, 100 x 25, 90 x 22, and 80 x 40. Therefore, intricate or detailed logos will presumably not show up well within these small sizes, and could in fact work against us. To get a feel for how small these are, go to any of the sites above, type in an itinerary (i.e. SFO to BKK, along with a departure and return date), and see all the logos appear from the online travel agencies.
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2. The competition. If you've done the sample itinerary on the sites I mentioned in item 1 above, you can see the kind of logos our competitors have. For example, some of our online travel agency competitors, for your reference, are Expedia, Vayama, CheapOair, CheapTickets, Orbitz, Webjet.com, CheapAir, Hotwire, Travelocity, Priceline, Airfare.com, Kayak, ASAPTickets, eBookers, and TravelTicker. We'll need to stand out in this crowd.
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3. I've been asked if it's ok to use an airplane as part of the logo concept. Up to you. But, here is the BIG caveat. Several of our competitors (i.e. Expedia, Vayama, Hotwire, etc.) already include an airplane. So, if you want to as well, it will have to be EXTREMELY differentiated from what's already out there. By the way, we do happen to include an airplane within our corporate logo ("Mondee," as attached) but that's because some of the other parts of our business are exclusively focused on international air tickets, so I'm only including this logo for your reference.
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Thanks so much, and I look forward to seeing your designs!
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Cheers,
Anthony Volpe
VP of Marketing