How GreenBlueEarth started their logo design journey
I am a startup online retailer of Eco-friendly, sustainable and ethical goods- Children's, Women's, Men's clothing, shoes, towels and linens made of bamboo fabric, and recycled/organic paper products at affordable prices. Sustainability does not have to be a luxury. My goal is to be the name known in retail for ALL items GREEN - not necessarily just the color green. My tag line is, Keep the earth Blue, live and breathe Green.
Tell us a bit about who you are and the people you reach
My target market are generations X and Y - the hip, younger people who are technology savvy and are living conscientious lifestyles...the comic-book loving, well-read, well-traveled, dynamic citizens of the world- the scuba divers, surfers, and hikers!
I want a logo that best represents my name GreenBlueEarth that will become widely recognizable - so when seeing the logo, it will conjure saving the earth ideas but not in a boring, bland way. I am a big pop art fan...preferably something with bold colors representing GreenBlueEarth as it sounds- think Roy Lichtenstein, James Rosenquist...I also love KidRobot- and happy Japanese anime- so please be creative and most importantly, make it fun!