sleepwell got their new logo design by running a design contest:
Wake up! I need an organic mattress store logo!
Check out sleepwell's Logo design contest…
Sells custom organic latex mattresses to people concerned with the chemicals and off gassing of traditional mattresses in our local area
Other color requirements
Natural, organic colors
Most of the competition such as Mattress Land, Mattress Firm, etc have very simple, generic brands/logos. We need to keep it simple but stand out and let people know we are different with a different product. A little higher end but don't want to scare people off. The "Well Rested" could be more prominent and "Natural Mattress" could be a little more diminished or have it all read the same size. I think I would like to see both ways. I liked a font called Brunette/VenetaRangelova/Deartype/2015 but am not set on it if it does not work well. It is a scrip font and I have played with it stacking "Well Rested" and like how the scrip capitals can be slightly off set so the W and R are prominent and almost woven together. I am sure this is possible with other scrip fonts. In that case Well Rested was prominent and the "Natural Mattress" was smaller below and probably in a complimentary font that is not scrip so people clearly see/read that it is a natural mattress store.
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
sleepwell collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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