You have had a long, difficult day working. Finally, the schedule eases up and there is a chance to unwind, if even only for an hour. But how? Search “funny” in YouTube? Well, that just seems horribly inefficient. That’s because it is. There must be a better way to find the videos that you will find interesting. Meet Vidergy.
Vidergy helps you discover new videos that are catered to your interests, and keeps playing them.
The target for Vidergy is very broad. It is targeted around the average Facebook and YouTube user. This person uses web 2.0 sites, but by no means is “tecky” or a “hacker”. It is focused around someone that wants to discover new online video clips in a variety of different genres and share them with their friends. The target user is the “innovator” someone that finds things and connects people with them.
The brand feel should be entertaining, personalized, rapidfire, custom, and appealing to many ages.
I would like to see the tagline, "Turn your brain off. Let us entertain you." used. Ideally, the logo could be used with and without the tagline depending on where the logo is being used.