Twisted Time - Watch Store Pushing Boundaries

Twisted Time

I am a 28 year old male who has a passion for watches with modern designs. I'm about to launch my first online store which will sell some of my favorite brands. The store will be based in the UK but I will ship products worldwide.

20-35 year old
Male and female
Hipsters, fashionistas, indie, modern, individual.

I need a logo for an online watch store which will be launching soon. The store will focus on selling modern watch designs.

You can find a test version of the site here:
http://toomanydesigns.com/thefix1

It currently has dummy products and needs content added but you can get a feel for how the site will look.

As you can see it is a very minimalist design so I want a logo which can add some personality to the site.

As well as adding the logo to the site I will also be using it on business cards and stickers.

Don't fell obliged to incorporate the blue color from the sites links into the logo. I'm not totally set on this color so if there is a color in the logo I like I will use it for the links.

Here are some images of watches the store will be stocking:
http://bit.ly/aDmxyW
http://bit.ly/aKrWqi
http://bit.ly/b2SbFx
http://bit.ly/dmigla

The only thing I ask is that the logo conveys something to do with time/watches so that it has meaning even when it's not being used on the site. Also, it should incorporate the tag line "Time pieces with a twist"