hanXb got their new logo design by running a design contest:
Need a strong logo for a trusted financial platform
Check out hanXb's Logo design contest…
Accounting & Financial
Umbrella is a fully-featured decentralized financial platform that brings decentralized banking capabilities into any cryptocurrency and blockchain. Umbrella Network allows any cryptocurrency to unlock a full suite of DeFi features including collateralization and stablecoin minting, liquidity pooling, lending/borrowing, synthetics trading, NFT debentures and more. Essentially we are a blockchain/crypto project building a new form of the financial system on the blockchain. People will need to trust the platform, so the brand must convey strength, trust, and stability. Think "modern/futuristic bank." Our target audience are 25-35 year olds who are financially and technologically sophisticated. They are slightly more wealthy so the logo should be sophisticated and more abstract but yet also simplistic in design and easy to get. Please read below update to brief (2/8/20): Hi all thanks so much for submitting your ideas. We are getting closer to establishing what we like and dont like. Some quick updates to the brief - We will need the logo to fit well for square icons. So please also provide a version that still displays the logo well as a 32x32 icon (minimum sized used for most browsers and apps). - We will be removing the word "network" and the slogan ("decentralized wealth management") from the logo design as that seems to congest the logo too much. - If it makes sense in a particular design's word mark we would love to see a variation with the letters "UMB" slightly stand out (perhaps as a different shade, or color). - Also keep in mind the feeling we are going for is secure, trustworthy, and reliable but also modern.
We cannot use a traditional umbrella as this is a trademarked icon. PLEASE read this article to FIRST understand what NOT to do: https://www.wsj.com/articles/travelers-doesnt-want-to-share-its-umbrella-logo-1432598794 Then come up with concepts that are not literally umbrellas. Abstract forms in the shape of upside down U's or even significantly abstracted umbrellas deviations are possible.
$499 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
hanXb collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Great designer and great communications. DarkPixelStudio has provided an excellent service. I am very happy with it and I can definitely recommend DarkPixelStudio!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Grapebooks provides simple accounting services for small business. See www.freshbooks.com logo for an idea of what I am
This website is a web application for immigration applicants to the United States.
This product is a course for stock traders starting out with small trading accounts of $10K or less. Demographic is 45+
Check out other accounting & financial design inspiration
We love talking design:
3 days ago | 16 min read
4 days ago | 8 min read
9 days ago | 11 min read