To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We're changing the name of my dental office to Bluebird Pediatric Dentistry. Before, it was called Smiles 4 Kids and was part of a chain of dental offices, but that is just not appealing to the type of community we live in. We're located in a small mountain resort town in Idaho near Sun Valley. Everyone loves local businesses and it's an affluent yet a little hippyish area. (You can look up Smiles 4 Kids Hailey to see our current logo...way too child-like and corny for this community.) Our Valley is full of people who have an active lifestyle and participate in outdoor activities like skiing, fishing, mountain biking, hiking, etc that are all available within minutes of the office. The bluebird is the state bird in Idaho and has a positive, happy cultural connotation that all ages can relate to. I'd like a fun image without too much going on. I hesitate to mention the word "cartoon" because that can get corny really quickly, but a classy, simple cartoon would work. Seems essential for the bluebird to have a smile or hint of a smile. A simple mountain or sun backdrop added to the image could work but is not essential. The image should be attractive to kids but classic enough for parents to be drawn to (as they are the people we really need to win over with our advertising and branding).