GudrunW got their new logo design by running a design contest:
Shopper1st - Company Logo Design
Check out GudrunW's Logo design contest…
Optional: Where Winning Brands Start
Business & Consulting
Mission / What we do, who we serve, how we serve: Our mission is to systematically put shoppers at the heart of planning for brands and retailers. We turn mastery of designing for shoppers into the biggest source of accountable commercial value creation. Who We Are: We are globally recognized thought leaders in all things Shopper. Experienced and pragmatic brand-builders and retail sales executives who have “been there and done that” with some of the world’s biggest household names. With more than 100 years’ experience in mastering shopper psychology and applying shopper-based design to directly deliver world-beating in-market results, we are passionately pragmatic about taking action to win with the shopper. What We Do: We provide fast, affordable systemic shopper metrics and quantitative shopper research tools that replace, amplify or complement traditional consumer methods and metrics. We deliver comprehensive and actionable insights that help brands win shoppers. We provide capabilities to make choices to drive focused interventions in early product design and annual commercial plans, ensuring trial and closure are optimized. Who Needs Us: General Managers and Vice Presidents of Marketing/Sales. Our research methods provide a holistic view of the drivers of brand choice through the eyes of the shopper. Our reports and recommendations are delivered with a pragmatic operator lens, honing in on what you need to know, what you need to do, and the outcomes you should expect.
We want an iconic logo that integrates the concepts of shopper/shopping and the number 1 in a clever and ownable way. -We like streamlined, modern Scandinavian design. -Our brand character is: Disruptive, Contrarian, Opinionated, Pragmatic, Resourceful, Scientific, Empowering. -Our Tone is: Empathetic, Inspirational and Optimistic, Candid, Ironic. Our "North Star": Nothing really happens until somebody buys something. The world’s shoppers have the power to change the world. Understanding and designing to win with shoppers has the power to create infinite value and change the course of companies. We help the shopper of the future choose. Shopper 1st Solutions are.... -Accurate: Rooted in Shopper Science with realistic simulations, not claimed behavior. Our methods leverage deep understanding of Shopper Psychology and Shopper-Design and informed by our proprietary, cross-category. database of over 100 past shopper studies. -Focused: We measure what is working and not-working vs. competition in priority bricks and mortar and on-line retail environments. -Projectable: By including base vs. test cells, we can estimate in-market results associated with each recommendation. -Actionable: Our recommendations directly connect to existing brand and retailer tools so they can be applied at scale. We offer playbooks that include all internal functions and external stakeholders, including agency and retail partners, that touch your brand design. -Affordable: By stripping out unnecessary complexity, you get the answers you need faster and at a fraction of the cost of traditional research methods. And early integration of shopper design avoids lost volume opportunities and costly rework. PS 1) regarding "images, sketches or documents that might be helpful" - 2 additional designs we like are attached. PS 2) As a first step we want to develop the company logo (current contest). Afterwards and briefed in a separate contest, we will develop a LinkedIn company profile layout, a PPT presentation template and a website layout.
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
GudrunW collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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Hello, Thank you for participating. What we need from you: 1. Logo symbol without brand name (an symbol that stands for