How SaaSPath LTD started their logo design journey
Saaspath need a company logo. The logo needs to convey the forward thinking nature of this Customer Relationship Management (CRM), Software as a service (saas) consulting business. Logo will be used for website, letterheads and business cards.
What inspires you and how do you envision the design for your business?
Saaspath Ltd provides expert IT consulting services specifically dealing with hosted CRM systems.
Our business aim is to provide market leading, affordable salesforce CRM consulting services to small and medium sized businesses enabling these businesses to focus on customer interactions, maximise sales opportunities and grow.
We need to ensure a real distinction between saas and path, both must sit together in the name but saas is what we provide, 'path' is the journey to sucess and growth this is where we can take our customers. Path is almost the most important part of our title.
- Clear, clean easy to read logo, must be modern reflecting an IT company at the forefront of hosted services consulting.
- We also need a tag line to go underneath the business logo starting at the word 'path', at this stage we like ‘Accelerate your business’ but we are open to new suggestions.
- Warm Color scheme (e.g. deep purple, warm orange or burgandy)
- have a look at salesforce.com, see how the 'f' is styled we could do something similar with the 'p' in path or even the whole word 'path'.