Re-draw existing logo, and give it a fresh look
JMoorhouse needed a new logo design and created a contest on 99designs.
A winner was selected from 67 designs submitted by 27 freelance designers.
One of the designers who made it happen
How JMoorhouse started their logo design journey
Company name
A Plus Painting and Coatings, Inc.
Overview
This is a Professional Painting and Decorating Company. Working with High End Home Owners and Corporate Managers In Million Dollar Homes and Facilities.
Tell us a bit about who you are and the people you reach
The Audience is Primarily Female form 45-65. Conservative, Professional, Above Average Income.
Mostly Business owners and managers of large corporations.
Requirements
The existing logo is approximately 10 years old and needs to be updated. However the structure of the layout for brand integrity is important. So an updated look is what we need.
We are trying to communicate Professional, Clean, Strong straight lines, Well Structured, Expensive, Luxury Brand.
Don't want: Cute, unprofessional, dripping paint, messy looking
The logo is displayed on Business Cards, Vehicles, Trailers, Man Lifts, Signs, etc.
The Logo was full color originally and then was displayed with Blue and Yellow for the last 5 years.
How should the logo look for the next 5 years?
Custom package
Free features
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Blind contest
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Fast-tracked
Deliverables
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