This project is a re-design of the existing logo. It should be a vast improvement, but NOT a complete makeover. The new design should convey a sense of continuation from the previous design. The yellow crown is a key, must-have element, but everything else can be tweaked, such as font, text orientation, color scheme, etc. Yet, perhaps one or two of the original elements should be kept to suggest the legacy of the company still remains. We would also like to see any new elements or ideas. Attached design is the current logo.
Hoping to find original/creative "Crown" designs (i.e. see design example for "Crown Paint") and appropriate typography selections. Designs should be clean, flat, and minimalistic. If design elements can be easily Googled or found on freepik, it will most likely be rejected.
Final deliverable must include AI files.
Edit #1: Appreciate all the playful designs, but unfortunately our target market demands the style of our logo to be on the more serious and professional side.