***Designers*** BIG CHANGE. I'm sorry about this. Two study groups have rejected our hyphenated name that includes Iggie's. Too many words in the logo. So you will notice we are only going to go with "Island Girl Coffee and Quenchers", dropping the name Iggie's, and the Iggie character now moves outside of the image.
You can change things altogether but we still prefer a circle or landscape image.
On the circular emblem, replace the tiki character with a more vintage image of a beautiful island girl from the chest up, dark hair with hibiscus flower in her hair. The surfboard (with a pointed tip and rounded tail) can be below her. Try the "Island Girl" across it. The girl should NOT be an animated character but more realistic. See some of the uploaded images.
We like the sun in the background, with a couple of palm trees on either side but there needs to be color or frame behind it so it separates the the emblem from the yellow building it's going to mounted on. Use the hibiscus flower somewhere near the girl.
So the Iggie character is still in the mix but not the focal point. The Island Girl is now the focal and Iggie is a side story used in our marketing. With Iggie we want the tiki mask to be brownish wood comprising most of his body, short legs, normal size arms, right arm holding up tall plastic type drink cup with whip cream and straw coming out the top.
Stay with bright, vibrant earth-tones like red, green, burnt orange, brown, purple, and see if there's a way to incorporate the use of bamboo.