Quick Turn Around: Creative adaptation of an existing premium wine label.

'Artiste'

Mica Australia Pty. Ltd. is an Australian wine and beverage producer
and exporter. We produce a wide range of different wines and other
beverages for sale in both the Australian domestic market as well as
internationally. Our target audiences are as varied and widespread as
our wine ranges themselves. The ‘Artiste’ range of wines however
will be sold domestically in Australia, and as a premium level wine
range will be primarily targeted towards mature wine consumers, those
with an existing interest in wine and relatively high levels of
education and income. The range maintains a focus on the winemaker
behind the wine, winemaking heritage and the artistic side of
winemaking itself.

PROJECT DESCRIPTION

For this project the existing wine label artwork that we’re working
with is basically at the completion stage and not a great deal of
changes need to be made, however due to a recent change in
circumstance we do need to change the current design so that the word
‘Artisan’ as it appears now becomes ‘Artiste’. Basically we
require a designer to re-work this wording and have it changed so it
reads ‘Artiste’ instead of ‘Artisan’. In doing so we would be
keeping the same colour, style and typography that the word
‘Artisan’ currently appears in. Maintaining the current style and
feel of the label is essential, and the only real changes to the
existing art file will be to the main word itself, the rest of the
design elements should remain the same.

FURTHER REQUIREMENTS

None specified

Please use the provided eps file to complete the outcome.

exsample attached