How Freightquotes.com.au started their logo design journey
Prestige Truck Movers Pty Ltd
We are seeking a professional logo for our company that delivers NEW TRUCKS. Greetings to all logo designers. My name is daryl, 36 years young, born & bred in Victoria, Australia. I have worked for myself for the last 7 years and thoroughly enjoy the freedom of what l do. I have been in the transport industry since l was 21 years old. I have driven buses, coaches, gas & fuel tankers, general freight trucks & driven coach tours for all types of groups throughout Australia. 2 years ago l started a new company called Australia Wide Truck Movers P/L. We are a company that picks up & deliver's new & used trucks Australia Wide. In a nutshell, how we operate is when a client buys a new truck in any state of Australia, our company supplies a professional driver, normally quite experienced & in the 50-60 age group, they will go and pick that truck up and drive it to the destination chosen by the client. That destination could be 150km' or could be 4000km' in distance. We operate as a extremely professional outfit, full uniforms & polished shoes and well regarded in the industry as the job that every truck driver seeks to do when he is nearly ready for retirement. Picture driving a Brand new Kenworth Truck from Melbourne to Perth to deliver to the dealer before the owner gets to drive the truck himself. We are a company that values it's clients as without them, we are nothing. Prestige Truck Movers is the brand and you are the designers. Good Luck
Tell us a bit about who you are and the people you reach
Our target audience stretches far & wide. They start from attracting new & used truck dealers, new truck manufacturers that make the trucks, truck body builders that make bodies. Finance companies repossess trucks and need companies like ours to supply drivers to collect trucks from anywhere in Australia. Truck Auctions will sometimes move 40 trucks from their Auction house in Brisbane and move 20 to Melbourne, 10 to Adelaide & 10 to Sydney. All these companies need companies like ours to supply professional drivers to move these trucks sometimes within hours of the the request coming through. Not sure how else to let you know what my target audience is other than the abovementioned. As said earlier we are changing the company name from Australia Wide Truck Movers P/L to Prestige Truck Movers P/L. We feel that the old name does not properly reflect what our company does & is a generalised and descriptive term of what we do. Prestige Truck Movers P/L we want to become a brand name, a name that when the elite companies in the Australian Trucking Industry want their truck's moved from A to B, they will go a brand that they know are professionals & take pride in moving someone else's trucks.
While l have no specific requirements, things l ask that you keep in mind are as follows. We will soon be redesigning our website under the new Prestige name, and are looking for our logo to stand out on the front page of the website, possible in the top corner somewhere. Feel free to be creative with colours, however please stay away from too many dark colours. I want the logo to be one that comes across as refreshing, unique and to be recognised as a professional company. It does not necessarily have to have a prime mover incorporated into the logo, but if there is a design out there that looks a million bucks with a Prime Mover in it, then go for it. I think a maximum of 2 and no more than 3 colours is good. Use the KISS System (Keep it Simple Stupid) The logo will be incorporated onto business cards and the new website, possible both designs will be put onto this website for designs. Depending on the look the word "Prestige" may look better in a different font than the last 2 words "Truck Movers" and possibly the word PRESTIGE may look better in capitals. Designers, this is what you do, if l could design my own logo, l would. Prestige Truck Movers Pty Ltd is the brand. This is what you do GOODLUCK!!!