We would like our logo to feature our name in a fairly clean, straightforward font (a free font is required). Please don't make too large a difference in size between the words in our name, and "school garden" should stand out.
Then it’d be great to have some graphics to make it more appealing. Items related to gardens/food/schools are the obvious choices. For example, you might incorporate a plant, shovel, pencil, book, spider web, broccoli, graduation cap, etc. into, around or next to the text. Please avoid using apples; many similar organizations use one already, and actually carrots are also showing up a lot so don't make that the main focus.
Please no trees! Many of you are using trees, but they don't really evoke a garden; use a vegetable or fruit, or maybe a flower.
A character type logo would also be considered. Please don’t make it too cartoony, we’d like to be seen as having a serious mission, but at the other extreme we don’t want to look corporate or stuffy.
Our work is reaching out to adults, but obviously the focus of school gardens is children (from kindergarten through high school), so a design with a bit of fun or whimsy would be nice. We’d like the design to be easily reproducible, and look good in a small size on letterhead, as well as larger, say on a t-shirt. Using two to four colors is preferred, but it should also be effective in black and white. Green is an obvious choice, and then complimentary colors that don’t get lost on a white background would be great.