GreENDart created a very attractive, bright and fun logo for our consumer campaign. Our aim was to be able to appeal to consumers and we think the logo does just that. Highly recommend their work.
- Australian Organic
Thank you so very much for all your efforts and great work! Hope to work with you again in the future. Cheers, Bob
How Australian Organic started their logo design journey
Who are you known as?
Australian Organic Awareness Month
Tell us a bit about who you are and the people you reach
Australian Organic is the leading representative body for the organic industry in Australia. Our main purpose is to promote and protect certified organic products (versus products that simply claim "organic"), and we do so by producing publications, events and annual awareness campaigns such as Australian Organic Awareness Month (AOAM) each September. AOAM web page https://austorganic.com/events-2/au…ess-month/
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I have attached the current logo for the AOAM campaign which we would like refreshed. I would like to explore a brand new look whilst still being able to recognise the campaign behind the logo. It is also important that the "Bud" symbol is incorporated somehow as this symbol forms part of our organisation's logo and is the symbol we urge consumers to look for on products. I have also attached the Bud symbol. I have also attached the POS material we ran for AOAM 2018 so you can see the colourful theme we thrived for.
AOAM is a consumer facing campaign.
Note we do not want the sectors incorporated into the new AOAM logo (the leaves in the current logo).