Luckystar did a fantastic job of reading the design brief and my feedback, and then worked with the concept, making it easy to capture what makeena is about. While other designers had great ideas as well, Luckystar was the winner among the best of the best. I am sure that Luckystar will prove to be our Lucky Star!
- Carin Frame
How Karendirect started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Nina Dench is a raw food coach and teacher who's speciality is bringing fun and creativity to eating raw food, to both adults and children alike.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The client's archetypes are innocent and romantic, so we are looking for a logo that features hearts and flowers but in a way that is stylish and light looking. A cupcake could also work well as she makes raw cakes.
Nina is creative, sensitive, compassionate, generous and playful - this logo needs to capture that without looking cheesy in any way. This logo also needs to capture her gentility (she is sweet and great with kids) and her creativity which is exhibited in everything she does. The logo needs to speak to the playfulness in children and adults alike as she works with both. A nice rounded font that's still a little romantic looking would be perfect.