Modern Irish Pantry

Food & Drink

Sásta is a modern Irish food business based in Boston, MA. Sásta's products are inspired by the traditional Irish recipes loved by so many, updated to reflect Ireland’s modern approach to food. The focus is on cooking and baking from scratch using seasonal and local ingredients with an Irish twist. The products include Irish farmhouse style breads, soda breads, classic scones and cakes as well as other common Irish pantry items such as seasonal chutneys, jams and spreads like Irish Whiskey Marmalade, Whiskey Caramel Sauce. I am hoping that my key product is a range of bread mixes for people to make fresh breads in their own homes that are authentic to what they may have tasted on vacation in Ireland.

I am looking for something that reflects the traditional nature of my business but with a modern feel. I like the idea of using images of traditional kitchen equipment such as whisks, rolling pins and ladles, imagery people may associate with a traditional Irish kitchen. I also like imagery of bread, cakes, fruit and vegetables etc that look drawn or sketched. It is important for me however that the branding feels modern. I want my business to represent food in modern Ireland and there is nothing old fashioned about that. I have attached some branding and imagery that I like and a copy of my current business card. I really like the sea green/blue colors and I am not adverse to the kraft/brown paper look but it would depend on the logo.

Every design category has flexible pricing for all budgets. Logo design starts at $299.