I love that the design capture the essesnce of the brand.
How happyzondi started their logo design journey
Who are you known as?
What’s your company slogan?
Tell us a bit about who you are and the people you reach
I run a communications consultancy company which provides the following services:
Internal and External Communication strategy development
Media Relations & PR, Stakeholder & Reputation Management, CSI
Writing and editing services
Newsletter layout and design
My target market is as follows:
Health Insurance Companies/ Medical Aid Schemes
Doctors, Pharmacists and Clinicians
Communications managers, individuals within the communications department
•CEO of the organization, depending on how hands on she/he is
and my clients are mainly in the health industry, eg, Health insurance companies.
What industry do you think your business is most related to?
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I would like to have a logo that is cutting edge and immediately communicates what we do without having to explain it. I like the Virgin logo because they use the typography to communicate the brand. I would like to follow the same approach. I would like the Lotus logo to be represented with a typographical font that is funky but responsible. Use the O in Lotus to create the Lotus Flower symbol but then find a way to incorporate communication element in the Communications for "Lotus Communications". Again, if you check the Virgin examples, where they have virgin media or other virgin sub brands, they use different icons or fonts to communicate them.