Here is how the brand should look:
HIP, HANDMADE (unrefined), INTENTIONAL, UNIQUE
Largely, I will be building this to be more of a lifestyle brand. And I want a logo that will reflect that. So, I don't want anything that looks too corporate or startup-y.
This logo should speak to creatives, hipsters, and Millenials.
I'm looking for a stand-alone visual mark to represent a "lightbulb moment" and a typographic mark that spells out "Lightbulb Moment". These two should be able to stand alone and work together.
PLEASE, PLEASE PLEASE:
Avoid anything too obvious like a lightbulb with a brain in it. I will reject those immediately. I don't mind the lightbulb shape, but I'm looking for something unique and clever. If it looks like I can simply pull it off the noun project, I'm going to reject it.
For the words Lightbulb & Moment. Please make sure they have a similar visual weight in the logo. Basically, I don’t want either word smaller when next to the other.
I'm including a few examples of type that I like. I dig the handmade vibe that's still easy to read. I'm purposefully not including any visual mark reference because I want you to think out of the box. :)
I can't wait to see what you come up with and will be actively involved in this contest.