Tell us a bit about who you are and the people you reach
WAX stands for Worldwide Asset eXchange
WAX is a virtual marketplace which harnesses blockchain technology to make trading in-game items (virtual goods) as simple as it is to trade real items using eBay or Amazon. The market volume for trading virtual goods is currently $50 billion and the WAX founder believe that by removing central authorities and creating a space for peer-to-peer trade, this market can be even bigger. WAX creates an ecosystem for people to trade directly, by providing them with all the infrastructure they need: escrow, fraud protection, instant liquidity, cross border transactions, etc. WAX’s key differentiator is the fact that it’s founded and supported by people who have built this industry from the ground up.
The project’s target audience are:
1. Power gamers who are interested in buying in-game items to enhance their gaming experience
2. In-game item sellers who are interested in expanding their trade volumes
3. Gaming websites who are interested in expanding their audience by adding a trading widget to their interface.
What industry do you think your business is most related to?
We would like the design to be focused on black, white and orange, though we are open to suggestions on the exact shade of orange.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The project straddles two industries: gaming and crypto (blockchain, etc.)
The aesthetic we're looking for is therefore somewhere between these two industries.
We're using the color orange as an accent color in our other designs, but feel that it's a good color to use within the logo more extensively, as we feel that is associates well with flames, energy, power, etc. illustrating the WAX name.