How Jamesmuthana started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We maintain a portfolio of specially selected yoga instructors who we send to design personal yoga and pilates programs tailored to the lives of our clients in their own homes or places of work. Our clients are typically businesses, hotels, schools and individuals.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Our target audience are typically metropolitan young professionals. A large majority of our clients are female, however by no means do we wish to make men feel excluded or put off by any design. Our clients are typically health-concious and either lead a healthy lifestyle or wish to improve their lifestyle.
Target audience depends on service. The target audience for the personal training service is 35-45 year old affluent women. The target audience for the corporate service is heads of HR and in smaller companies- the company owner.
We would be interested to see a range of ideas on how the company name should be written - i.e. yoga at / Yoga At / yogaat / YogaAt etcetera.
Further to the obsolete logo that we have attached, designers may like to have a look at the website to get a feel for who we are - http://www.yogaat.com
If a like-minded designer has an idea for a slogan we would be interested to see it, but it is unlikely we want to use one.