We are seeking a logo for our 2011 Annual Investors Conference. This logo would be implemented throughout the conference (power point slides, online registration banner, email invitations, hard copy invitations, general collateral, signs, etc.). Logo should include the following event name "Annual Investors Conference" and title "The Difference".
ADDITIONAL EVENT DETAILS:
Our investors are the target audience for this conference and it is a formal business event. The theme/title for this event is "The Difference" and our intent is to show our investors what our company is doing differently compared to our competitors to make better investments and ultimately make more money. At the start of the conference, we are going to share a video of different Riverside team members reading the poem "The Road Not Taken" by Robert Frost - the key here being the final line "Two roads diverged in a wood, and I - I took the one less traveled by, And that has made all the difference."
One direction that we would like to see drawn up as soon as possible is the incorporation of our "Stylized R" (the white space in our logo that could be interpreted as an "R" or a river or a road) logo into the word "DIFFERENCE". The R could stand out more by being a different color than the rest of the word as well.
Another thought was to incorporate the poem's reference to a road(s) with the Riverside logo (white section in attached logo already looks like a road - on attached fax template it is the green image at the bottom of the page) and somehow showing differentiation here.
Another thought is to show many identical images and then have one image that clearly stands out from the rest.
Our logo colors are PMS 661 and PMS 369