The logo must include BodyFatCalipers.com and a small creative image. You don't need to make the image of a body fat caliper (don't have to be too obvious).
We don't want a lot of detail. The logo should be simple, using web 2.0 style fonts.
The logo is going to be printed on body fat calipers. So, the image and the BodyFatCalipers.com part of the logo must all be on the same line.
You an see an example of the product, and a competitor's logo printed on the product at this page:
Note the competitor's logo (SequoiaFitness.com) is printed on the Body Fat Caliper. So, you can see that we need a logo that fits on one line.
Our printing will probably be one color, but we want our website logo to have more than one color (maybe a mix of blue, green, and orange).
You will need to submit all popular file formats if your logo is chosen.
Logos that do not follow these guidelines will be eliminated immediately.