We are looking for a creative logo design that will appeal to our target customer and will best represent our products and company identity. The company name is “Arganavita” and Our slogan is “Organic Skin & Hair Care”
Arganavita.com will sell 100% natural and organic cosmetic products made by women co-operatives in Morocco Africa (fair trade) in a traditional manner. 1% of all company sales will be donated to SPANA, a British non-profit organization fighting for animal rights and protection worldwide.
The main product is Moroccan oil, also called Argan oil, cold pressed from the kernels of the fruit of Argan tree (Argania Spinosa). Argania Spinosa grows only in south west Morocco. It is the rarest and most expansive oil in the world.
Due to its numerous and amazing benefits on skin, hair and nails, Moroccan oil has earned two additional names: miracle oil and gold of Morocco. Protection from sun damage, soothing, rejuvenating, hydrating, repairing are only a few of this magic oil’s fantastic benefits.
We have attached pictures of Argania Spinosa leaf and tree for your review.
The second product is exfoliating clay from the Atlas Mountains in 3-5 variations: natural (only clay), clay with chamomile, clay with lavender, clay with verbena, and clay with dry roses.
Our target customer is both male and female age 25-65 years old. Located mainly in large US and UK cities. Highly educated, fully aware of, and willing to contribute to improving women’s situations in economically disfavored regions in the world. She/he embraces natural health and green environment and identifies her/him self with Arganavita’s social values.
Our products are positioned as luxury products (though affordable!) and are higher quality than SPA products. Price range $25-$48.
The design of the logo should convey what the products are about: pure, organic, 100% natural, and Zen. The logo should also convey the healing and soothing effects the use of the products will procure as well as the rejuvenating and repairing effects it has on skin and hair, both young and mature.
Please do not hesitate to contact us for more details.
Thanking you sincerely for participating in our contest. We appreciate all your efforts and wish you good luck,
Arganavita Inc Team