Plum is a niche cable TV and online video network for upscale lifestyle and culture programming in the US. For our website where our networking is streaming live online, we want to create a version of our attached Plum logo that adds the word "live" (or "LIVE"). We need two treatments of the design, one with "live" underneath "Plum" and another with "live" to the right of "Plum". It will be placed on the upper left corner of http://www.liveplum.com (note needs to work over the purple gradient background). Plum LIVE logo can be 2D and/or 3D.
Organization name in a stylised type/font becomes the logo.
An image or shape that is easily recognizable is used to represent your business.