Designer is very patient with many project changes
How AlxSol started their logo design journey
Aperghi Travel & Tourism is a general travel agency on the island of Corfu that specializes in walking holidays. Walking is not the only thing we do, we also organize incentives, conferences, meetings, groups programs including religious groups, hotel accommodation and land arrangements (transfers, car rentals, excursions etc). We are a small, family-run business that focuses on quality service and personal contact with every guest (not customer!). The existing website is extremely outdated and should in no way influence the new logo, but just to get an impression of what we do, you can visit http://www.travelling.gr/aperghi/
Tell us a bit about who you are and the people you reach
Our target audience are mainly potential customers but also business partners. We have customers of all ages between 20 and 100, but the main bulk of our customers are older than 30. Our main market is the European market but we wouldn’t mind getting customers from the USA, Middle East and Asia. The income of our customers is usually medium and over.
The logo should communicate the quality of our services, our personal involvement and commitment to offer a unique walking holiday experience or a perfectly organized incentive. Corfu is one of the greenest and most beautiful islands of the world, so green should certainly be one of the colors of the logo.