How James.e.cannon started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Trader's Fulcrum is an informal group of Chicago-area Traders, Alternative-Investment Fund Managers, Asset Allocators and other Money-Management professionals who get together to hoist a few beers and talk shop. Meetings occur about once every quarter on a Thursday. The mission of our group is to leverage people and capital. so the monetization of social capital.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We would like to employ the design, color & style of the Atlas Shrugged cover art but with an image similar to the Van Halen 5150 album cover. This romantic realism style implies influences by Frank Lloyd Wright who was originally from Chicago and has had a major influence on the architecture of the City of Chicago. Also, we would like the world's globe on the shoulders of the strong and replace the "VH" initials with "TF". Finally, the band circumventing the globe should either be a stock ticker or should state our motto "Leveraging People & Assets" and the background should be the board from CME.
In a nutshell our audience, our people who work in various capacities in the derivatives industry, college educated and in their mid 30-s to early 40's.